What is Doomscrolling?

You're in the middle of cleaning your room and you open your phone to check the time. You see an Instagram notification from one of your friends. You open the message and it's one of those weird reels that makes you question why you have Instagram in the first place.

You scroll onto the next vid and now you're watching a reel about why you'll never buy a house, never find love, and might as well propose to ChatGPT because they're the only one that truly gets you.

100 reels later and an hour has flown by with you wondering where the time has gone and feeling less motivated to clean your room.

This is called doomscrolling. And honestly? It's not your fault.

The Endless Scroll Trap

It sucks you into an endless world of infinite information curated just for you. It draws you in one way or another—whether it be a DM, a quick relief from boredom, or wanting to see what your ex has been up to lately.

Once you enter the digital realm, there's a toll to pay: usually 1-2 hours of mindless scrolling.

Today's social media algorithms are so powerful that they feed you with an infinite drip of entertaining content straight to your veins. You can't get enough because it's designed specifically for that. You aren't broken for getting stuck in the loop—the loop was built to keep you there.

So How Do We Find Balance?

You could throw your phone into the broiler for a couple hours and toss it in the trash once it's overcooked. But that's considered extreme, especially in today's media age.

You could get one of those app blockers that enforce military-level restrictions to force you into submission, but that often feels like a punishment. And you don't need more punishment; you need a moment of peace. Usually, you end up deleting the "sergeant" app anyway because you will NOT be told you can't watch AI videos of cats and dog AI soap operas.

A Gentler Approach

But what if there was another option? One that doesn't fight you, but instead nurtures your screen time?

Instead of jumping straight to scrolling, why not do something positive for yourself before diving in? It could be:

• Taking a deep breath before you open TikTok
• Journaling what's on your mind for 2 minutes
• Simply replenishing your body with a giant sip of water

This way you still nourish your body as you nourish your desires for cats in cute Parisian outfits.

Enter Sip & Scroll

This is where Sip & Scroll helps you reclaim your ritual.

Here's how it works: You select the apps you want to manage—TikTok, Instagram, whatever pulls you in. When you open one, you get a gentle pause. No harsh lockout, just a reminder to take a sip. You take a quick selfie chugging water, and then you're free to enjoy your content for up to 30 minutes. It becomes a healthier relationship between you and the algorithm—you're getting something out of it too.

30 minutes pass. You can choose another session—a sip of water as a reset—or you can decide to finally clean your room. You pick another session. That's okay. Your room's still not clean, but at least you're hydrated and glowing.